Marketing, Public Relations, and Graphic Design Campaigns

Design a Brand

For this graphic design project I was tasked with creating a brand and developing a logo, store, billboard ad, and merchandise for it. I created the brand "Jogo Bonito" which means "The Beautiful Game" in Portuguese.

IMC Campaign

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For this school project, team members and I created an integrated marketing communication plan for local nonprofit Lifelong Learning. The goal of this campaign was to increase brand awareness for the new organization.

Mass Communication Department Study Abroad Campaign

For this public relations campaign, my group was tasked with bringing awareness to the 2019 spring break trip to Spain.